Expert Meetings vs. Expert Calls: When and Why to Choose
Expert calls and expert meetings both play vital roles in decision-making, but they serve different purposes. Expert calls are fast, flexible, and ideal for quick validations, early-stage research, and gathering insights across multiple markets. Expert meetings, on the other hand, provide depth, enabling detailed and strategic discussions, alignment across teams, and long-term collaboration. The best approach is to integrate both formats into a cohesive expert engagement strategy. Quick calls fuel rapid learning, while structured meetings drive deeper strategy and lasting partnerships. At Nextyn, we help organisations combine speed and depth, ensuring every expert interaction delivers a measurable impact.